20 Paid And Free SEO Tools That Will Improve Your Ranking

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Having good content on your website is not enough for you. SEO is one of the crucial aspects of getting traffic to your website and ranking higher in the search engine. 

You have to make strategies and invest your time in Search engine optimization to yield high sales and high value. You will need tools to enhance your SEO strategies. Let us take a brief overview of 20 free and paid SEO tools that will help you improve your rankings.

20 Paid And Free SEO Tools That Will Improve Your Ranking 

  1. Data Analytics

The Google data analytics will give you an overview of the page speed, bounce rate, and traffic sources on your website.

  1. Google Search Console

Google search console is a powerful free-of-cost tool that tells you how your ranking is, according to Google. It also provides you with additional information about your website, including the safety of your website or available backlinks.

  1. Panguin Tool

Panguin tool is an impressive SEO tool that will provide you with reports of your past experiences, and it’s completely free.

  1. Data Studio 

Google data studio will give you all the reports about your SEO, from link building to keyword analysis. Get it in Data studio free of cost.

  1. Link Redirect(Trace)

This helps you to direct your viewers or audience to your website or business. You have to use the chrome extension. 

  1. Seed Keywords

If you are stuck in searching for a fresh keyword, then seed keywords will help you to find the rare keywords and the related searches done so far without you having to pay no money for it. 

  1. SEO Site Checkup

Fix issues related to your SEO site and troubleshoot problems related to mobile usability, speed, and security with no money.

  1. Animalz Revive

It Helps businesses to see their performance and improve themselves. A bonus feature of the tool is that it gives you a chart of your rankings. 

  1. CanlRank

If you want authentic generic advice, then CanlRank is the best tool you can use for SEO, and it is free to use.

  1. Google’s Mobile-Friendly Test

Improve SEO with Google’s new feature. Fix the issues related to your codes with its help, and you don’t have to pay a penny for its features.

  1. Exploding Topics

This free tool will help you to find potential topics that have started to trend. They will get a set of topics as per the industry you are working in.

  1. Ahrefs

Ahrefs is one of the leading paid SEO tools where you have to pay $99 per month to get features like a database(of information), search traffic index, and many more. 

  1. Semrush

If you want to search keywords, semrush is the best option for your SEO, and you will get ‘ten results’ free every day. 

  1. DreamHost SEO Toolkit

DreamHost SEO toolkit includes enterprise tools and gets “personalized” plans for SEO for only $4.99 a month.  

  1. Linkody

Get all information about your links(internal link building and backlinks) with Linkody and how many users are visiting your website through backlinks. The plan starts at $14.90 for a month.

  1. Google Adwords Keyword Planner 

Google Adwords will allow you to see the percentage of the highest ranking keyword and get comprehensive information on keywords in SEO just free of cost. 

  1. Screaming Frog

You can get features with a whole year plan for only $191. Helps you to understand the errors in your backlinks. Get an analysis of metadata and titles. Find copied content and fix them.

  1. Serpstat

Serpstat lite plan starts at 69 dollars per month, where you will get an audit tool, competitor tracking functions, and a backlink feature. 

  1. Buzzstream

Buzzstream includes project management, email marketing, and domain research and finds top-notch writers who focus on competitive websites. It’s all available for 24 dollars and above per month. 

  1. MozPro

Moz gives you a free trial for a month, and the normal pricing is only $99. You can get an overview of your competitor’s keywords, error alerts, and many more. 

Too many tools to check out? Contact the SEO agency in Delhi that will help you to get the best information related to your SEO. The SEO companies in Delhi NCR will ease your work and give you premium quality work.


SEO tools are abundant on the internet but choosing the right one for you is crucial.  We have picked and sorted out the best 20 paid & free tools to improve your ranking. If you still struggle to choose the best one for you, you can contact SEO companies in Delhi NCR for guidance.

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